The New Experience Economy: Phase 3 Results

Nov 19 2020

The overarching purpose of this research by Stone-Olafson is to give leaders of community sports, recreation, arts & culture, professional sports, active living, heritage, tourism or hospitality sectors relevant facts about where we are right now and to continue building recovery solutions that enable organizations in these important sectors to adapt and thrive.

The third phase of research focuses on the following:

  • Monitoring key attitudes, consumer mindset, and measures of comfort;
  • Inform understanding of risk tolerance to engagement;
  • Gauge receptivity to activity types, program delivery, and other forms of engagement; and,
  • Capture intentions related to spending and giving.

>> Download the Phase 3 report here.

>> Learn more about The New Experience Economy research here.